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Baby Boom Britain

New research by Yell.com reveals top 10 baby hotspots in the UK.


Posted: 11 April 2007
by Monica Stylli


Residents in Aberdeen and Glasgow can expect to here the pitter patter of many tiny feet over the coming months according to new research conducted by local search engine Yell.com.

Analysts have examined baby related searches in the past year and found that the two Scottish cities performed more baby related searches than other UK cities.

Other baby boom regions include Cardiff, Bristol and Leicester, alongside the big Northern centres of Manchester, Liverpool, York and Sheffield.

Owen, Bob or Robby?
The research suggests that July was the peak time for babies being conceived last year, which coincides with the end of the World Cup and the UK festival season. As a result, Spring 2007 could see an explosion of ‘Owens’, ‘Robs’ and ‘Bobbies’ as parents name their children after sporting and musical celebrities. It has been suggested that football stars Owen Hargreaves and Rob Earnshaw and Primal Scream frontman Bobbie Gillespie could all be favourites.

North or South?
The Yell.com data reveals an interesting insight into the UK’s great North/South divide. Northern cities such as York, Manchester and Sheffield sit at the top of the chart, while London narrowly missed out on the top 20. The UK capital was placed at number 21 with nowhere south of Bristol making it into the top 10, suggesting that more couples are opting to head north to have their babies.


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